If you want to make it big in China then there’s a few handy pointers which should help you on the way.
1. Take some time to learn about Chinese culture and customs and, if possible, try to learn something about the language. This will increase the possibility of doing business successfully. As for cultural differences, Americans tend to be very aggressive in business, and the Chinese — as well as other Asians — often see this behavior as pushy and rude. It’s considered impolite.
2. It is important to take time to build relationships and develop trust. Americans should learn how to show respect through their gestures. For example, giving out business cards is a very important first impression. You should hand the person you’re meeting the card (Chinese language side face up) with both hands, and receive business cards respectfully with both hands, taking time to read the card carefully.
Throughout Asia there are different cultural variations. Learning about these cultures is important, and our chamber can provide assistance.
3. People in the United States expect people to speak English in other countries. And English is very common internationally. Of course, Chinese companies will try to accommodate foreigners. Sometimes the owners or senior executives at Chinese companies speak English and if they don’t, they’ll try to find someone who does. But businessmen have to be careful because of language and cultural barriers. If they are working on a deal with the Chinese, it’s always better to discuss issues in writing than on the phone.
Some Chinese may speak English, but they don’t always have the best language skills, and phone conversations may lead to confusion. When you ask a question, they may reply ‘yes, yes,’ but this is not necessarily what they mean. The Chinese don’t say ‘no’ directly, so phone conversations may lead to confusion.